{"id":12362,"date":"2018-12-27T14:49:24","date_gmt":"2018-12-27T17:49:24","guid":{"rendered":"https:\/\/feninjer.com.br\/?p=12362"},"modified":"2018-12-27T14:49:24","modified_gmt":"2018-12-27T17:49:24","slug":"vendas-no-natal-crescem-266-e-tem-melhor-resultado-desde-2014","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=12362","title":{"rendered":"Vendas no Natal crescem 2,66% e t\u00eam melhor resultado desde 2014"},"content":{"rendered":"<p><strong><em>Varejo comemora segundo ano de alta, reflexo da maior confian\u00e7a dos brasileiros com a economia, que levou ao aumento do consumo<\/em><\/strong><\/p>\n<p><em><span style=\"font-weight: 400;\">Da Reda\u00e7\u00e3o<\/span><\/em><\/p>\n<p><span style=\"font-weight: 400;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-12363\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/12\/Capa-natal-alta-360x256.jpg\" alt=\"\" width=\"360\" height=\"256\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/12\/Capa-natal-alta-360x256.jpg 360w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/12\/Capa-natal-alta.jpg 570w\" sizes=\"(max-width: 360px) 100vw, 360px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">A retomada da confian\u00e7a do consumidor e a expectativa de retomada da economia levaram os brasileiros a presentear mais neste Natal. Dados Confedera\u00e7\u00e3o Nacional de Dirigentes Lojistas (CNDL) e do Servi\u00e7o de Prote\u00e7\u00e3o ao Cr\u00e9dito (SPC Brasil) mostram que as consultas para vendas a prazo nos 21 dias anteriores ao Natal (entre 04 e 24 de dezembro) \u2014 data comemorativa mais lucrativa para o varejo \u2014, cresceram 2,66% na compara\u00e7\u00e3o com o mesmo per\u00edodo de 2017.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este \u00e9 o segundo ano consecutivo de alta. Nos \u00faltimos anos, as vendas a prazo no Natal tiveram o seguinte desempenho: +2,13% (2017), -2,29% (2016), -4,16% (2015), -8,3% (2014), +3,62 (2013) e +3,90% (2012).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Para a economista-chefe do SPC Brasil, Marcela Kawauti, os n\u00fameros refletem o clima de otimismo quanto aos rumos do pa\u00eds. \u201cAp\u00f3s um per\u00edodo de retra\u00e7\u00e3o da economia, observa-se uma perspectiva positiva do cen\u00e1rio p\u00f3s-elei\u00e7\u00f5es, que estimulou muitos consumidores a irem \u00e0s comprarem neste Natal\u201d, avalia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De acordo com um levantamento da CNDL e do SPC Brasil, o gasto m\u00e9dio do brasileiro com o total de presentes de Natal foi estimado em R$ 115,9. A previs\u00e3o era de que a data movimentasse cerca de R$ 53,5 bilh\u00f5es na economia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">O c\u00e1lculo de vendas a prazo \u00e9 baseado no volume de consultas para venda a realizadas ao banco de dados do SPC Brasil (Servi\u00e7o de Prote\u00e7\u00e3o ao Cr\u00e9dito), com abrang\u00eancia nacional, nas tr\u00eas semanas anteriores ao Natal (entre os dias 04 e 24 de dezembro de 2018), na compara\u00e7\u00e3o com o mesmo per\u00edodo do ano passado.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Varejo comemora segundo ano de alta, reflexo da maior confian\u00e7a dos brasileiros com a economia, que levou ao aumento do consumo Da Reda\u00e7\u00e3o A retomada da confian\u00e7a do consumidor e a expectativa de retomada da economia levaram os brasileiros a presentear mais neste Natal. Dados Confedera\u00e7\u00e3o Nacional de Dirigentes Lojistas (CNDL) e do Servi\u00e7o de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12363,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[128],"tags":[245,365,478,413,1132,364,363],"class_list":["post-12362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-de-olho","tag-brasil","tag-comercio","tag-consumo","tag-natal","tag-retomada","tag-varejo","tag-vendas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vendas no Natal crescem 2,66% e t\u00eam melhor resultado desde 2014 - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feninjer.com.br\/?p=12362\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vendas no Natal crescem 2,66% e t\u00eam melhor resultado desde 2014 - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"Varejo comemora segundo ano de alta, reflexo da maior confian\u00e7a dos brasileiros com a economia, que levou ao aumento do consumo Da Reda\u00e7\u00e3o A retomada da confian\u00e7a do consumidor e a expectativa de retomada da economia levaram os brasileiros a presentear mais neste Natal. 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