{"id":13122,"date":"2019-02-26T17:53:39","date_gmt":"2019-02-26T20:53:39","guid":{"rendered":"https:\/\/feninjer.com.br\/?p=13122"},"modified":"2019-02-27T20:03:12","modified_gmt":"2019-02-27T23:03:12","slug":"o-essencial-sobre-marketing-digital-e-vendas","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=13122","title":{"rendered":"O essencial sobre Marketing Digital e Vendas"},"content":{"rendered":"<p><em>A\u00e7\u00f5es que as joalherias n\u00e3o devem ignorar<\/em><\/p>\n<p><strong><em>Gabriel Moura<\/em><\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-13123\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2019\/02\/mkt-digital-e-vendas.jpg\" alt=\"\" width=\"586\" height=\"416\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2019\/02\/mkt-digital-e-vendas.jpg 586w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2019\/02\/mkt-digital-e-vendas-360x256.jpg 360w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2019\/02\/mkt-digital-e-vendas-570x405.jpg 570w\" sizes=\"(max-width: 586px) 100vw, 586px\" \/><\/p>\n<p>Ainda que a sua joalheria n\u00e3o tenha implementado um e-commerce \u2013 e deveria! &#8211; \u00e9 bem prov\u00e1vel que ela esteja tentando ganhar aten\u00e7\u00e3o pela internet. Afinal, ficar fora dessa revolu\u00e7\u00e3o \u00e9 lutar contra uma onda gigante, que n\u00e3o tem volta. Cada vez mais as tecnologias est\u00e3o se desenvolvendo e ajudando o varejo a captar clientes e efetivar vendas. Isso exige das empresas uma nova forma de se comunicar e trabalhar o seu mercado.<\/p>\n<p>H\u00e1 tr\u00eas quest\u00f5es essenciais entre o marketing digital e vendas que as empresas precisam ficar atentas para n\u00e3o perder oportunidades de neg\u00f3cio. Confira:<\/p>\n<ol>\n<li><strong> Defina a sua persona <\/strong><\/li>\n<\/ol>\n<p>Saber quem exatamente \u00e9 o seu p\u00fablico \u00e9 essencial para definir a estrat\u00e9gia do seu markeging digital. \u00a0Quanto mais voc\u00ea conhece a sua persona, ou seja, o modelo ideal do seu cliente, mais ter\u00e1 chance de ter resultado. Detalhe o m\u00e1ximo poss\u00edvel a sua persona, atribuindo a ela desejos, obje\u00e7\u00f5es, \u00a0estilo de vida e etc.<\/p>\n<ol start=\"2\">\n<li><strong> Use as ferramentas de Inbound Marketing <\/strong><\/li>\n<\/ol>\n<p>O Inbound Marketing oferece v\u00e1rias ferramentas para atrair e engajar o p\u00fablico certo para a sua joalheria. Crie estrat\u00e9gias para atrair leads qualificados e que possam resultar na convers\u00e3o de vendas. Uma das mais usadas por grandes marcas de joias \u00e9 o funil de atra\u00e7\u00e3o com e-mail marketing. N\u00e3o menospreze essa ferramenta e procure uma ag\u00eancia qualificada que possa desenvolver campanha espec\u00edficas para o seu nicho de mercado.<\/p>\n<ol start=\"3\">\n<li><strong> Invista em patrocinados<\/strong><\/li>\n<\/ol>\n<p>Pare de achar que o Facebook morreu e que o Goolgle Ads n\u00e3o d\u00e1 resultado. Se voc\u00ea j\u00e1 tentou nadar nesses mares e n\u00e3o teve resultado, considere que rever se a sua atual ag\u00eancia est\u00e1 apta para a outro patamar e que precisa do aux\u00edlio de profissionais competentes da \u00e1rea digital. Acabou a era de do almo\u00e7o gr\u00e1tis \u00e9 preciso investir em links patrocinados ou em campanhas no Facebook. A vantagem \u00e9 que tudo isso custa menos que a m\u00eddia tradicional e voc\u00ea pode realizar diversos testes at\u00e9 acertar a campanha. Lembre-se que sucesso s\u00f3 vem para quem nunca desiste e que isso serve para o digital tamb\u00e9m.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A\u00e7\u00f5es que as joalherias n\u00e3o devem ignorar Gabriel Moura Ainda que a sua joalheria n\u00e3o tenha implementado um e-commerce \u2013 e deveria! &#8211; \u00e9 bem prov\u00e1vel que ela esteja tentando ganhar aten\u00e7\u00e3o pela internet. Afinal, ficar fora dessa revolu\u00e7\u00e3o \u00e9 lutar contra uma onda gigante, que n\u00e3o tem volta. Cada vez mais as tecnologias est\u00e3o [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":13123,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[6,150],"tags":[558,1588,453,363],"class_list":["post-13122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gestao","category-marketing","tag-estrategia","tag-informacao","tag-marketing-digital","tag-vendas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O essencial sobre Marketing Digital e Vendas - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feninjer.com.br\/?p=13122\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O essencial sobre Marketing Digital e Vendas - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"A\u00e7\u00f5es que as joalherias n\u00e3o devem ignorar Gabriel Moura Ainda que a sua joalheria n\u00e3o tenha implementado um e-commerce \u2013 e deveria! &#8211; \u00e9 bem prov\u00e1vel que ela esteja tentando ganhar aten\u00e7\u00e3o pela internet. 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