{"id":16873,"date":"2020-02-07T08:31:42","date_gmt":"2020-02-07T11:31:42","guid":{"rendered":"https:\/\/feninjer.com.br\/?p=16873"},"modified":"2020-02-07T08:31:42","modified_gmt":"2020-02-07T11:31:42","slug":"linkedin-e-a-bola-da-vez-e-tiktok-esta-chegando-com-forca-total","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=16873","title":{"rendered":"LinkedIn \u00e9 a bola da vez e TikTok est\u00e1 chegando com for\u00e7a total"},"content":{"rendered":"

Essas s\u00e3o as m\u00eddias que v\u00e3o bombar em 2020<\/em><\/p>\n

Por Vin\u00edcius Taddone<\/strong><\/p>\n

\"\"<\/p>\n

O TikTok<\/strong> est\u00e1 chegando com for\u00e7a total. O aplicativo de v\u00eddeo simplesmente foi o segundo mais baixado em 2019, atr\u00e1s apenas do WhatsApp<\/strong>, e alcan\u00e7ou mais de 738 milh\u00f5es de downloads no ano passado no mundo. O aplicativo chin\u00eas ultrapassou o Instagram<\/strong> e o Facebook<\/strong>, que chegaram a ocupar a quarta e quinta coloca\u00e7\u00e3o respectivamente.<\/p>\n

A pesquisa realizada pela Sensor Tower<\/strong>, identificou que as instala\u00e7\u00f5es do TikTok<\/strong>, em 2019, representaram 44% dos 1,65 bilh\u00f5es de downloads. Tenho uma leve impress\u00e3o de que nosso glorioso Mark Zuckerberg esteja mexendo seus pauzinhos para uma aquisi\u00e7\u00e3o, mas por ora o que sei \u00e9 que ele anda criticando a performance de seguran\u00e7a do TikTok<\/strong>, comparando com seus produtos que possuem fortes prote\u00e7\u00f5es de criptografia e privacidade. Enfim, acompanharemos a evolu\u00e7\u00e3o deste assunto juntos.<\/p>\n

Veja a lista dos aplicativos mais baixados em 2019, segundo a Sensor Tower:<\/p>\n

1.<\/strong> WhatsApp<\/p>\n

2.<\/strong> TikTok<\/p>\n

3.<\/strong> Facebook Messenger<\/p>\n

4.<\/strong> Facebook<\/p>\n

5.<\/strong> Instagram<\/p>\n

6.<\/strong> Likee<\/p>\n

7.<\/strong> SHAREit<\/p>\n

8.<\/strong> Youtube<\/p>\n

9.<\/strong> Snapchat<\/p>\n

10.<\/strong> Netflix<\/p>\n

O TikTok<\/strong> tem mais de 500 milh\u00f5es de usu\u00e1rios ativos no mundo, segundo DATAREPORTAL<\/strong>, 2019. De toda essa galera, foi identificado que 44% s\u00e3o mulheres e 56% s\u00e3o homens, segundo APP APE LAB<\/strong>. Al\u00e9m disso, os usu\u00e1rios gastam em m\u00e9dia 52 minutos por dia no aplicativo, segundo BUSINESSOFAPPS<\/strong>, 2019. Ele est\u00e1 presente em 152 pa\u00edses e dispon\u00edvel em 75 idiomas, segundo APPTRACE<\/strong>, 2019. Por fim, mais de 1 bilh\u00e3o de v\u00eddeos foram vistos todos os dias no ano passado.<\/p>\n

J\u00e1 o LinkedIn<\/strong> \u00e9 um velho conhecido. Seu lan\u00e7amento ocorreu em 2003, com objetivo de gerar rela\u00e7\u00f5es estritamente profissionais entre seus usu\u00e1rios. Em setembro de 2019, no Brasil, atingimos o n\u00famero de 12,5 milh\u00f5es de desempregados, segundo IBGE<\/strong>. O Instituto tamb\u00e9m apontou que 38,8 milh\u00f5es de brasileiros est\u00e3o na informalidade.<\/p>\n

O Brasil ocupa a quarta posi\u00e7\u00e3o no mundo em n\u00famero de usu\u00e1rios no LinkedIn<\/strong>, segundo estudo da pr\u00f3pria empresa neste 2020. 40% dos 660 milh\u00f5es de usu\u00e1rios ativos no LinkedIn<\/strong>, usam a plataforma diariamente. A divis\u00e3o de g\u00eanero est\u00e1 em 43% de mulheres e 57% de homens, segundo LinkedIn<\/strong>, 2019. (similar ao TikTok este dado, n\u00e3o?)<\/p>\n

No mundo, mais de 30 milh\u00f5es de empresas t\u00eam presen\u00e7a no LinkedIn<\/strong>, segundo a empresa. Os usu\u00e1rios gastam em m\u00e9dia 7 minutos por sess\u00e3o e uma m\u00e9dia de 10 minutos por dia, segundo ALEXA<\/strong>, 2020. 45% dos leitores dos artigos do LinkedIn<\/strong> est\u00e3o em posi\u00e7\u00f5es altas, como C-Level, Gerentes, VPs e Diretores.<\/p>\n

Por fim, o LinkedIn<\/strong> foi considerado a m\u00eddia social com melhor gera\u00e7\u00e3o de leads qualificados (2,74%), sendo 4 vezes maior que o Twitter<\/strong> (0,61%) e em segundo lugar o Facebook<\/strong> (0,77%), de acordo com a taxa de convers\u00e3o de visitantes versus leads, segundo estudo da HUBSPOT<\/strong> com 5.198 neg\u00f3cios.<\/p>\n","protected":false},"excerpt":{"rendered":"

Essas s\u00e3o as m\u00eddias que v\u00e3o bombar em 2020 Por Vin\u00edcius Taddone O TikTok est\u00e1 chegando com for\u00e7a total. O aplicativo de v\u00eddeo simplesmente foi o segundo mais baixado em 2019, atr\u00e1s apenas do WhatsApp, e alcan\u00e7ou mais de 738 milh\u00f5es de downloads no ano passado no mundo. O aplicativo chin\u00eas ultrapassou o Instagram e […]<\/p>\n","protected":false},"author":1,"featured_media":16874,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[128],"tags":[745,821,3753,810,3754],"class_list":["post-16873","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-de-olho","tag-facebook","tag-internet","tag-linkedln","tag-redes-sociais","tag-tiktok"],"yoast_head":"\nLinkedIn \u00e9 a bola da vez e TikTok est\u00e1 chegando com for\u00e7a total - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feninjer.com.br\/?p=16873\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LinkedIn \u00e9 a bola da vez e TikTok est\u00e1 chegando com for\u00e7a total - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"Essas s\u00e3o as m\u00eddias que v\u00e3o bombar em 2020 Por Vin\u00edcius Taddone O TikTok est\u00e1 chegando com for\u00e7a total. 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