{"id":18133,"date":"2020-06-19T10:39:50","date_gmt":"2020-06-19T13:39:50","guid":{"rendered":"https:\/\/feninjer.com.br\/?p=18133"},"modified":"2020-06-19T10:39:50","modified_gmt":"2020-06-19T13:39:50","slug":"joalheria-faz-live-com-famosa-para-divulgar-colecoes","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=18133","title":{"rendered":"Joalheria faz live com famosa para divulgar cole\u00e7\u00f5es"},"content":{"rendered":"

Em parceria com Nicole Bahls, Aflitos Joias leva sua marca para milhares de seguidores no Instagram<\/em><\/p>\n

Da Reda\u00e7\u00e3o<\/strong><\/p>\n

\"\"<\/p>\n

A pandemia pegou muitas empresas de surpresa, mas teve quem saiu na frente na busca de novas solu\u00e7\u00f5es para driblar a crise. \u00c9 o caso da Aflitos Joias, da empres\u00e1ria Maria dos Aflitos e sua filha Jordana Maria Ramos Cardoso Coelho.<\/p>\n

A joalheria, que teve sua loja no principal Shopping de Teresina, no Piau\u00ed, fechada por conta do Covid-19, decidiu inovar e buscou fazer um marketing diferente do que fez ao longo de seus 23 anos.<\/p>\n

\u201cAcredito que estamos num momento de disrup\u00e7\u00e3o e precisamos ter capacidade de romper o status quo do mercado. Precisamos reinventar o setor e se utilizar de imagens de pessoas famosas. \u00c9 um investimento que em tempo de crise \u00e9 alto, mas que vale muito a pena\u201d, diz Jordana.<\/p>\n

\"\"<\/p>\n

Com charme e desenvoltura, Jordana interagiu ao vivo com a modelo no Instagram @nicolebahls, que conta com mais de seis milh\u00f5es de seguidores. Durante mais de 50 minutos, Jordana falou sobre o lado afetivo e intang\u00edvel das joias, tend\u00eancias e pedras preciosas, prendendo a aten\u00e7\u00e3o do p\u00fablico.<\/p>\n

Na opini\u00e3o da empres\u00e1ria, o resultado foi expressivo. \u201cPretendo fazer outras lives com famosos, pois eles impactam um n\u00famero muito grande de seguidores. Mesmo que a gente transforme em clientes apenas um pequeno percentual do p\u00fablico que atingimos por meio dessa a\u00e7\u00e3o, considero muito ben\u00e9fico para a empresa\u201d, avalia.<\/p>\n

\"\"<\/p>\n

Foram mais de 50 minutos de exposi\u00e7\u00e3o da marca joalheria no canal de Nicole no Instagram. At\u00e9 essa sexta-feira (19\/06), a entrevista tinha atingido cerca de cem mil visualiza\u00e7\u00f5es.<\/p>\n","protected":false},"excerpt":{"rendered":"

Em parceria com Nicole Bahls, Aflitos Joias leva sua marca para milhares de seguidores no Instagram Da Reda\u00e7\u00e3o A pandemia pegou muitas empresas de surpresa, mas teve quem saiu na frente na busca de novas solu\u00e7\u00f5es para driblar a crise. \u00c9 o caso da Aflitos Joias, da empres\u00e1ria Maria dos Aflitos e sua filha Jordana […]<\/p>\n","protected":false},"author":1,"featured_media":18138,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[128],"tags":[371,616,613,1536,595,280,4007],"class_list":["post-18133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-de-olho","tag-marketing","tag-digital","tag-famosos","tag-influenciador","tag-instagram","tag-joalheria","tag-live"],"yoast_head":"\nJoalheria faz live com famosa para divulgar cole\u00e7\u00f5es - 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