{"id":21879,"date":"2021-11-05T12:56:57","date_gmt":"2021-11-05T15:56:57","guid":{"rendered":"https:\/\/feninjer.com.br\/?p=21879"},"modified":"2021-11-05T12:58:12","modified_gmt":"2021-11-05T15:58:12","slug":"bulgari-serpenti-se-torna-crypto-arte-nft-projetada-em-inteligencia-artificial","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=21879","title":{"rendered":"\u2018Bulgari Serpenti\u2019 se torna crypto arte NFT projetada em intelig\u00eancia artificial"},"content":{"rendered":"

Com o conceito de metamorfose, a instala\u00e7\u00e3o multim\u00eddia da joalheria italiana celebra a beleza da natureza e da cobra por meio de intelig\u00eancia artificial\u00a0<\/span><\/i><\/h4>\n

Fonte: Terapia do Luxo<\/strong><\/p>\n

A cole\u00e7\u00e3o Serpenti da Bulgari nasce e renasce. Um s\u00edmbolo perp\u00e9tuo de evolu\u00e7\u00e3o incans\u00e1vel e criatividade sem fim da maison Romana, a ic\u00f4nica serpente se revelou ao mundo em uma pele in\u00e9dita, a da obra de arte multim\u00eddia criada pelo premiado artista de m\u00eddia e diretor Refik Anadol.<\/p>\n

Instalada na Piazza Duomo, no centro de Mil\u00e3o, um s\u00edmbolo da cidade e ponto de encontro para milhares de locais e visitantes, a instala\u00e7\u00e3o Serpenti Metamorphosis foi inaugurada no in\u00edcio de outubro com uma cerim\u00f4nia de abertura que contou com a presen\u00e7a do CEO do Bulgari Group, Jean-Christophe Babin, e do artista Refik Anadol junto com a influenciadora e embaixadora global da joalheria, Chiara Ferragni.<\/p>\n

\"\"
Jean-Christophe Babin, Chiara Ferragni, Refik Anadol e Boris Barboni.\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Foto: Daniele Venturelli\/ Getty Images<\/figcaption><\/figure>\n

Inspirada no conceito de metamorfose, a instala\u00e7\u00e3o multim\u00eddia celebra a beleza da natureza e da cobra da Bulgari por meio da elabora\u00e7\u00e3o de dados de intelig\u00eancia artificial em esculturas din\u00e2micas de 3D. Refik Anadol usou mais de 200 milh\u00f5es de fotos da natureza e 160 milh\u00f5es de fotos de flores para criar o que ser\u00e1 lembrado como a primeira pe\u00e7a art\u00edstica NFT (\u2018Non-fungible Token, em tradu\u00e7\u00e3o livre \u2018Token n\u00e3o-fung\u00edvel\u2019) imersiva, em grande escala, de luxo conduzida por intelig\u00eancia artificial (IA). Mil\u00e3o marca apenas o in\u00edcio de uma jornada que continuar\u00e1 em v\u00e1rias cidades ao redor do mundo, terminando com a transforma\u00e7\u00e3o da obra em uma arte multissensorial e multidimensional NFT leiloada.
\nIncorporando a mais recente fronteira de crypto arte, especificamente, a transforma\u00e7\u00e3o de obras de arte tradicionais em imagens virtuais, a Bulgari e Refik Anadol decidiram de fato tokenizar Serpenti Metamorphosis, tornando-a \u00fanica, eterna e colecion\u00e1vel por meio da associa\u00e7\u00e3o que d\u00e1 a confirma\u00e7\u00e3o por meio do autor da obra, a proced\u00eancia e a propriedade.<\/p>\n

\"\"
Foto: Daniele Venturelli\/ Getty Images<\/figcaption><\/figure>\n

\u201cSerpenti Metamorphosis se tornar\u00e1 uma obra de arte exclusiva e \u00fanica no mundo digital, gra\u00e7as \u00e0 tecnologia NFT, que usa o potencial do blockchain para tornar uma obra de arte verdadeiramente exclusiva e inimit\u00e1vel no universo digital. Este projeto \u00e9, portanto, o exemplo perfeito de como a Bulgari \u00e9 capaz de atingir uma verdadeira metamorfose da experi\u00eancia de luxo, tornando-se mais envolvente emocionalmente do que nunca atrav\u00e9s do uso de novas tecnologias\u201d, explica Jean-Christophe Babin.<\/p>\n

De conformidade com o compromisso de caridade da Maison, parceira da Save the Children desde 2009 e na linha de frente da luta contra a pandemia por meio do Bulgari Virus Free Fund, os lucros ser\u00e3o doados \u00e0s institui\u00e7\u00f5es de caridade decididas por Refik Anadol e Bvlgari.<\/p>\n

O \u201crenascimento\u201d da serpente da Bulgari, continuou com uma festa exclusiva na espetacular\u00a0Terrazza Duomo 21.\u00a0Um experi\u00eancia imersiva no universo desse \u00edcone legend\u00e1rio, combinando arte e glamour, esp\u00edrito contempor\u00e2neo e charme ancestral, o evento encenou algumas das infinitas transforma\u00e7\u00f5es e metamorfoses da cobra: salas multissensoriais no limite entre a arte e a realidade, penteados incr\u00edveis e artistas extraordin\u00e1rios para lembrar as caracter\u00edsticas sinuosas do animal hipn\u00f3tico e, claro, incont\u00e1veis joias irresist\u00edveis \u2013 as manifesta\u00e7\u00f5es fascinantes de a beleza preciosa e atemporal da\u00a0Serpenti da Bulgari.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Com o conceito de metamorfose, a instala\u00e7\u00e3o multim\u00eddia da joalheria italiana celebra a beleza da natureza e da cobra por meio de intelig\u00eancia artificial\u00a0 Fonte: Terapia do Luxo A cole\u00e7\u00e3o Serpenti da Bulgari nasce e renasce. Um s\u00edmbolo perp\u00e9tuo de evolu\u00e7\u00e3o incans\u00e1vel e criatividade sem fim da maison Romana, a ic\u00f4nica serpente se revelou ao […]<\/p>\n","protected":false},"author":11,"featured_media":21882,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[128],"tags":[],"class_list":["post-21879","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-de-olho"],"yoast_head":"\n\u2018Bulgari Serpenti\u2019 se torna crypto arte NFT projetada em intelig\u00eancia artificial - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feninjer.com.br\/?p=21879\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2018Bulgari Serpenti\u2019 se torna crypto arte NFT projetada em intelig\u00eancia artificial - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"Com o conceito de metamorfose, a instala\u00e7\u00e3o multim\u00eddia da joalheria italiana celebra a beleza da natureza e da cobra por meio de intelig\u00eancia artificial\u00a0 Fonte: Terapia do Luxo A cole\u00e7\u00e3o Serpenti da Bulgari nasce e renasce. 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