{"id":2810,"date":"2017-09-19T10:04:41","date_gmt":"2017-09-19T13:04:41","guid":{"rendered":"https:\/\/feninjer.com.br\/diamante-cinco-importantes-curiosidades-historicas-copy\/"},"modified":"2017-09-19T11:46:40","modified_gmt":"2017-09-19T14:46:40","slug":"life-by-vivara-e-os-novos-pingentes-da-colecao-pets","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=2810","title":{"rendered":"Life by Vivara e os novos pingentes da cole\u00e7\u00e3o Pets"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]<em>Lan\u00e7amento aponta como a Vivara est\u00e1 atenta \u00e0s din\u00e2micas do mercado<\/em><\/p>\n<p><em>Por Erica Mendes<\/em><\/p>\n<p>Na \u00faltima semana, a Life Vivara apresentou 10 novos pingentes da cole\u00e7\u00e3o Pets, sendo 8 cachorrinhos e 2 gatos, que j\u00e1 est\u00e3o dispon\u00edveis \u00e0 venda. Mas o que est\u00e1 por tr\u00e1s deste lan\u00e7amento fofo da Life?<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-2812 size-thumbnail\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/gato_vira_lata__Vivara_Life-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/gato_vira_lata__Vivara_Life-150x150.jpg 150w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/gato_vira_lata__Vivara_Life-100x100.jpg 100w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/gato_vira_lata__Vivara_Life-220x220.jpg 220w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><img decoding=\"async\" class=\"alignnone wp-image-2813\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/JIMMY-300x300.jpg\" alt=\"\" width=\"200\" height=\"200\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/JIMMY-300x300.jpg 300w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/JIMMY-100x100.jpg 100w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/JIMMY-150x150.jpg 150w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/JIMMY-220x220.jpg 220w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/JIMMY-450x450.jpg 450w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/JIMMY.jpg 500w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-2814 size-thumbnail\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/pug__Vivara_Life-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/pug__Vivara_Life-150x150.jpg 150w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/pug__Vivara_Life-100x100.jpg 100w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/pug__Vivara_Life-220x220.jpg 220w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2815 size-thumbnail\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/schnauzer_Vivara_Life-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/schnauzer_Vivara_Life-150x150.jpg 150w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/schnauzer_Vivara_Life-100x100.jpg 100w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/schnauzer_Vivara_Life-220x220.jpg 220w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/p>\n<p>A cole\u00e7\u00e3o mostra como a Vivara est\u00e1 de olho nos canais digitais e seus influenciadores, nas mudan\u00e7as comportamentais e nos outros setores pujantes que s\u00e3o concorrentes indiretos. A rede joalheira com maior n\u00famero de pontos de venda no Brasil est\u00e1 atenta:<\/p>\n<ul>\n<li>\u00e0s redes sociais: um dos pingentes \u00e9 o Jimmy The Bull, assinado pelo publicit\u00e1rio Rafael Mantesso, famoso pelos desenhos do seu cachorro Jimmy. Sua conta no Instagram soma mais de 612 mil seguidores, com m\u00e9dia de 30 mil likes cada foto e 100 mil visualiza\u00e7\u00f5es cada v\u00eddeo.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2816\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/Jimmy-Insta-300x177.jpg\" alt=\"\" width=\"1017\" height=\"600\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2817\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/Rafael-Mantesso__Vivara_Life-300x211.jpg\" alt=\"\" width=\"855\" height=\"600\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/Rafael-Mantesso__Vivara_Life-300x211.jpg 300w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/Rafael-Mantesso__Vivara_Life-570x400.jpg 570w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/Rafael-Mantesso__Vivara_Life-600x421.jpg 600w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/Rafael-Mantesso__Vivara_Life.jpg 607w\" sizes=\"(max-width: 855px) 100vw, 855px\" \/><\/li>\n<li>\u00e0s quest\u00f5es sociais: o pingente cachorro \u2018vira-latinha\u2019 ter\u00e1 parte da sua venda revertida para a ONG Ampara Animal, que auxilia abrigos e protetores de animais;<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2818\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/cachorro_vira_lata_01_Vivara_Life-300x173.jpg\" alt=\"\" width=\"300\" height=\"173\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/cachorro_vira_lata_01_Vivara_Life-300x173.jpg 300w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/cachorro_vira_lata_01_Vivara_Life-570x329.jpg 570w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/cachorro_vira_lata_01_Vivara_Life-600x346.jpg 600w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/cachorro_vira_lata_01_Vivara_Life.jpg 607w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/li>\n<\/ul>\n<ul>\n<li>\u00e0s mudan\u00e7as comportamentais: menos filhos, mais bichos. Nos \u00faltimos, os animais de estima\u00e7\u00e3o foram do quintal para dentro das casas e ganharam status de membros da fam\u00edlia. Segundo o IBGE, em 2015, o Brasil j\u00e1 somava 132 milh\u00f5es de animais dom\u00e9sticos, sendo 52,2 milh\u00f5es de cachorros, contra 44,9 milh\u00f5es de crian\u00e7as de 0 a 14 anos;<\/li>\n<li>aos outros setores promissores da economia: um dos que mais crescem no pa\u00eds \u00e9 o pet. Mesmo com a instabilidade econ\u00f4mica, o mercado brasileiro fechou 2016 com aumento de 5,7% em rela\u00e7\u00e3o a 2015 e ocupa o 3\u00ba lugar mundial em faturamento.Portanto, at\u00e9 para criar e vender joias que variam entre R$ 110,00 e R$ 180,00, \u00e9 preciso muito estudo e aten\u00e7\u00e3o no comportamento do seu consumidor, nas interfer\u00eancias que ele est\u00e1 exposto diariamente e no entorno onde a sua marca est\u00e1 inserida.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text]Lan\u00e7amento aponta como a Vivara est\u00e1 atenta \u00e0s din\u00e2micas do mercado Por Erica Mendes Na \u00faltima semana, a Life Vivara apresentou 10 novos pingentes da cole\u00e7\u00e3o Pets, sendo 8 cachorrinhos e 2 gatos, que j\u00e1 est\u00e3o dispon\u00edveis \u00e0 venda. Mas o que est\u00e1 por tr\u00e1s deste lan\u00e7amento fofo da Life? A cole\u00e7\u00e3o mostra como a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2850,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[128],"tags":[257,258,256,253,259,255,254,260,252],"class_list":["post-2810","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-de-olho","tag-ampara-animal","tag-comportamento-do-consumidor","tag-jimmy","tag-life","tag-marca","tag-pet","tag-pingente","tag-responsabilidade-social","tag-vivara"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Life by Vivara e os novos pingentes da cole\u00e7\u00e3o Pets - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feninjer.com.br\/?p=2810\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Life by Vivara e os novos pingentes da cole\u00e7\u00e3o Pets - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_column_text]Lan\u00e7amento aponta como a Vivara est\u00e1 atenta \u00e0s din\u00e2micas do mercado Por Erica Mendes Na \u00faltima semana, a Life Vivara apresentou 10 novos pingentes da cole\u00e7\u00e3o Pets, sendo 8 cachorrinhos e 2 gatos, que j\u00e1 est\u00e3o dispon\u00edveis \u00e0 venda. Mas o que est\u00e1 por tr\u00e1s deste lan\u00e7amento fofo da Life? 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Mas o que est\u00e1 por tr\u00e1s deste lan\u00e7amento fofo da Life? A cole\u00e7\u00e3o mostra como a [&hellip;]","og_url":"https:\/\/feninjer.com.br\/?p=2810","og_site_name":"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","article_published_time":"2017-09-19T13:04:41+00:00","article_modified_time":"2017-09-19T14:46:40+00:00","og_image":[{"width":586,"height":416,"url":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/destaque.jpg","type":"image\/jpeg"}],"author":"Rach Fornis","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Rach Fornis","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/feninjer.com.br\/?p=2810#article","isPartOf":{"@id":"https:\/\/feninjer.com.br\/?p=2810"},"author":{"name":"Rach Fornis","@id":"https:\/\/feninjer.com.br\/#\/schema\/person\/23cf2e6d8245140860a05401db811e0f"},"headline":"Life by Vivara e os novos pingentes da cole\u00e7\u00e3o Pets","datePublished":"2017-09-19T13:04:41+00:00","dateModified":"2017-09-19T14:46:40+00:00","mainEntityOfPage":{"@id":"https:\/\/feninjer.com.br\/?p=2810"},"wordCount":335,"commentCount":0,"publisher":{"@id":"https:\/\/feninjer.com.br\/#organization"},"image":{"@id":"https:\/\/feninjer.com.br\/?p=2810#primaryimage"},"thumbnailUrl":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/destaque.jpg","keywords":["Ampara Animal","Comportamento do Consumidor","Jimmy","Life","Marca","Pet","Pingente","Responsabilidade Social","Vivara"],"articleSection":["De olho"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/feninjer.com.br\/?p=2810#respond"]}]},{"@type":"WebPage","@id":"https:\/\/feninjer.com.br\/?p=2810","url":"https:\/\/feninjer.com.br\/?p=2810","name":"Life by Vivara e os novos pingentes da cole\u00e7\u00e3o Pets - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","isPartOf":{"@id":"https:\/\/feninjer.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/feninjer.com.br\/?p=2810#primaryimage"},"image":{"@id":"https:\/\/feninjer.com.br\/?p=2810#primaryimage"},"thumbnailUrl":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/destaque.jpg","datePublished":"2017-09-19T13:04:41+00:00","dateModified":"2017-09-19T14:46:40+00:00","breadcrumb":{"@id":"https:\/\/feninjer.com.br\/?p=2810#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/feninjer.com.br\/?p=2810"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/feninjer.com.br\/?p=2810#primaryimage","url":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/destaque.jpg","contentUrl":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2017\/09\/destaque.jpg","width":586,"height":416},{"@type":"BreadcrumbList","@id":"https:\/\/feninjer.com.br\/?p=2810#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/feninjer.com.br\/"},{"@type":"ListItem","position":2,"name":"Life by Vivara e os novos pingentes da cole\u00e7\u00e3o Pets"}]},{"@type":"WebSite","@id":"https:\/\/feninjer.com.br\/#website","url":"https:\/\/feninjer.com.br\/","name":"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","description":"FENINJER+ 2026, a maior feira de joias da Am\u00e9rica Latina est\u00e1 de volta com o melhor do mercado joalheiro. 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