{"id":6890,"date":"2018-05-14T10:07:41","date_gmt":"2018-05-14T13:07:41","guid":{"rendered":"https:\/\/feninjer.com.br\/?p=6890"},"modified":"2018-05-14T10:07:41","modified_gmt":"2018-05-14T13:07:41","slug":"tudo-azul","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=6890","title":{"rendered":"Tudo azul"},"content":{"rendered":"
Tiffany enfeita Manhattan para promover nova cole\u00e7\u00e3o<\/h5>\n

Por D\u00e9bora Rodrigues<\/em><\/p>\n

\"\"<\/p>\n

Desde 1\u00ba de maio, a Tiffany & Co. come\u00e7ou uma campanha de Marketing<\/strong> in\u00e9dita para tornar colorir algumas partes de Manhattan com o seu famoso tom de azul. A ideia faz parte de uma campanha promocional inovadora e ambiciosa – e cara – para promover a nova cole\u00e7\u00e3o de flores<\/strong> da famosa joalheria e a primeira cria\u00e7\u00e3o do novo diretor art\u00edstico, Reed Krakoff<\/strong><\/p>\n

Assim, quem anda pelas ruas d\u00e1 de cara com carros, metr\u00f4 e pequenas cafeterias azuis. Como parte da campanha, o tom caracter\u00edstico da Tiffany vai adornar os t\u00e1xis da cidade de Nova York, que geralmente s\u00e3o amarelos. Os moradores locais tamb\u00e9m ver\u00e3o a famosa cor em carrinhos de caf\u00e9, que distribuir\u00e3o caf\u00e9 e croissants de cortesia. Algumas esta\u00e7\u00f5es de metr\u00f4 distribuem o Tiffany blue MetroCards de edi\u00e7\u00e3o limitada, que s\u00e3o passes de metr\u00f4 da cidade de Nova York.<\/p>\n

\"\"<\/p>\n

A Tiffany cobriu uma taberna local com sua marca azul e ali passou a vender flores de papel, em refer\u00eancia a sua nova cole\u00e7\u00e3o. Al\u00e9m disso, artistas vestidos com roupas brancas dan\u00e7am na frente da loja, em Nova York, para a primeira grava\u00e7\u00e3o de um clip musical marca\u00a0 – uma vers\u00e3o remixada da m\u00fasica Moon River, de Henry Mancini, o tema o cl\u00e1ssico do filme de 1961 Breakfast at Tiffany’s \u2013 o mesmo que tornou a joalheria uma das mais lembradas do mundo.<\/p>\n","protected":false},"excerpt":{"rendered":"

Tiffany enfeita Manhattan para promover nova cole\u00e7\u00e3o Por D\u00e9bora Rodrigues Desde 1\u00ba de maio, a Tiffany & Co. come\u00e7ou uma campanha de Marketing in\u00e9dita para tornar colorir algumas partes de Manhattan com o seu famoso tom de azul. A ideia faz parte de uma campanha promocional inovadora e ambiciosa – e cara – para promover […]<\/p>\n","protected":false},"author":1,"featured_media":6893,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[128],"tags":[371,1469,552,280,201,360],"class_list":["post-6890","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-de-olho","tag-marketing","tag-azul-tiffany","tag-campanha","tag-joalheria","tag-joias","tag-tiffany"],"yoast_head":"\nTudo azul - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feninjer.com.br\/?p=6890\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tudo azul - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"Tiffany enfeita Manhattan para promover nova cole\u00e7\u00e3o Por D\u00e9bora Rodrigues Desde 1\u00ba de maio, a Tiffany & Co. come\u00e7ou uma campanha de Marketing in\u00e9dita para tornar colorir algumas partes de Manhattan com o seu famoso tom de azul. 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