{"id":7423,"date":"2018-06-18T11:12:14","date_gmt":"2018-06-18T14:12:14","guid":{"rendered":"https:\/\/feninjer.com.br\/?p=7423"},"modified":"2018-06-18T11:12:14","modified_gmt":"2018-06-18T14:12:14","slug":"dia-dos-namorados-registra-crescimento-timido-em-vendas","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=7423","title":{"rendered":"Dia dos Namorados registra crescimento t\u00edmido em vendas"},"content":{"rendered":"<h5>Em m\u00e9dia, o com\u00e9rcio registou alta de apenas 2,2%, mas no setor joalheiro, fala-se em de queda de 5% a 10%<\/h5>\n<p><em>Por Gabriel Moura<\/em><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-7424\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/06\/istock-dia-dos-namorados-02.jpg\" alt=\"\" width=\"900\" height=\"600\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/06\/istock-dia-dos-namorados-02.jpg 1500w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/06\/istock-dia-dos-namorados-02-570x380.jpg 570w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/06\/istock-dia-dos-namorados-02-300x200.jpg 300w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/06\/istock-dia-dos-namorados-02-768x512.jpg 768w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/06\/istock-dia-dos-namorados-02-1024x683.jpg 1024w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/06\/istock-dia-dos-namorados-02-600x400.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>As vendas reais do com\u00e9rcio para o <strong>Dia dos Namorados<\/strong> em 2018 tiveram um <strong>crescimento de 2,2%<\/strong> na compara\u00e7\u00e3o com 2017, segundo a \u00e1rea de<strong> Indicadores Econ\u00f4micos da Boa Vista SCPC<\/strong>. Essa alta de 2,2% mostra um crescimento menor nas vendas para a data do que o obtido no mesmo per\u00edodo do ano anterior. J\u00e1 no setor joalheiro, as <strong>estimativas apontam queda nas vendas.<\/strong><\/p>\n<p>Entre os varejistas de joias ouvidos pela reportagem, que preferem n\u00e3o se identificar, as <strong>vendas foram menores do que no ano passado<\/strong>, variando entre 5% a 10%. J\u00e1 em se tratando do faturamento a queda foi um pouco mais acentuada, chegando em alguns pontos de venda a at\u00e9 15% de acordo com alguns empres\u00e1rios.<\/p>\n<p>Em 2017, as vendas reais do com\u00e9rcio para o Dia dos Namorados <strong>aumentaram 2,6% quando comparadas a 2016<\/strong>, registrando na \u00e9poca a primeira eleva\u00e7\u00e3o depois de dois anos consecutivos em queda. De acordo com o levantamento da Boa Vista SCPC, em <strong>2016 as vendas diminu\u00edram 5,8%<\/strong> em rela\u00e7\u00e3o ao mesmo per\u00edodo de 2015, enquanto em 2015 o resultado foi <strong>negativo em 0,5%.<\/strong><\/p>\n<p>Para os pr\u00f3ximos meses, a perspectiva do varejo de joias \u00e9 de <strong>crescimento modesto<\/strong>, uma vez que o resultado das vendas no varejo continua sendo diretamente impactado pela <strong>alta taxa de desemprego no pa\u00eds<\/strong> e pela instabilidade do ambiente econ\u00f4mico atual.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Em m\u00e9dia, o com\u00e9rcio registou alta de apenas 2,2%, mas no setor joalheiro, fala-se em de queda de 5% a 10% Por Gabriel Moura As vendas reais do com\u00e9rcio para o Dia dos Namorados em 2018 tiveram um crescimento de 2,2% na compara\u00e7\u00e3o com 2017, segundo a \u00e1rea de Indicadores Econ\u00f4micos da Boa Vista SCPC. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7425,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[128],"tags":[1161,1441,284,879,364,363],"class_list":["post-7423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-de-olho","tag-desempenho","tag-dia-dos-namorados","tag-economia","tag-joalherias","tag-varejo","tag-vendas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dia dos Namorados registra crescimento t\u00edmido em vendas - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feninjer.com.br\/?p=7423\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dia dos Namorados registra crescimento t\u00edmido em vendas - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"Em m\u00e9dia, o com\u00e9rcio registou alta de apenas 2,2%, mas no setor joalheiro, fala-se em de queda de 5% a 10% Por Gabriel Moura As vendas reais do com\u00e9rcio para o Dia dos Namorados em 2018 tiveram um crescimento de 2,2% na compara\u00e7\u00e3o com 2017, segundo a \u00e1rea de Indicadores Econ\u00f4micos da Boa Vista SCPC. 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