{"id":7880,"date":"2018-07-10T10:18:38","date_gmt":"2018-07-10T13:18:38","guid":{"rendered":"https:\/\/feninjer.com.br\/?p=7880"},"modified":"2018-07-10T10:18:38","modified_gmt":"2018-07-10T13:18:38","slug":"lojas-onipresentes-e-marcas-que-pensam-pelo-consumidor-sao-tendencias-no-varejo","status":"publish","type":"post","link":"https:\/\/feninjer.com.br\/?p=7880","title":{"rendered":"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo"},"content":{"rendered":"<p><em>Por <\/em><em>Juliana Bianchi<\/em><\/p>\n<p><strong>\u00a0<img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-7881\" src=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/Marcas-Onipresentes.jpg\" alt=\"\" width=\"700\" height=\"468\" srcset=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/Marcas-Onipresentes.jpg 600w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/Marcas-Onipresentes-570x381.jpg 570w, https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/Marcas-Onipresentes-300x201.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/strong><\/p>\n<p>O que vai guiar o consumidor nos pr\u00f3ximos anos? O escrit\u00f3rio de tend\u00eancias\u00a0<a href=\"https:\/\/trendwatching.com\/quarterly\/2018-05\/the-future-of-retail\/?utm_campaign=TQ6%20The%20Future%20of%20Retail&amp;utm_medium=email&amp;_hsenc=p2ANqtz--7Iap1JGvBLtX_Zm-Zj_ErvXrwV6bDZXJrmWDyyqpzZQOFgKfTq0bu5ZqRO7-jee87qllx2TddIHKhSOFBVVeLLeoD1w&amp;_hsmi=63119889&amp;utm_content=63119441&amp;utm_source=hs_email&amp;hsCtaTracking=28cb07a4-d889-4836-825a-9cca0af7e491%7C0ca04a26-de7c-4423-90a0-aed3c83a059f\"><strong>Trendwatching<\/strong><\/a> relacionou cinco pontos que devem estar no radar das marcas para atingir um p\u00fablico cada vez mais em busca de conveni\u00eancia, experi\u00eancia, conex\u00e3o social, autenticidade, status, prop\u00f3sito e relev\u00e2ncia.<\/p>\n<ol>\n<li>Os pontos-de-venda dever\u00e3o se tornar onipresentes. E n\u00e3o estamos falando apenas de digital ou f\u00edsico. Pouco importa. A aten\u00e7\u00e3o das marcas dever\u00e1 ser para garantir conveni\u00eancia para que se possa fazer compras onde menos se espera. Seja em dispositivos m\u00f3veis, assistentes pessoais, ativa\u00e7\u00f5es por voz, em lojas m\u00f3veis, no avi\u00e3o, na sala de espera ou no estacionamento, como fez recentemente a Amazon\u00a0com sua loja de conveni\u00eancia m\u00f3vel.<\/li>\n<li>Os dados coletados nos \u00faltimos anos \u2013 sempre com total transpar\u00eancia e garantia de sigilo, claro \u2013 servir\u00e3o para que, daqui para frente, as marcas mostrem que conhecem melhor o cliente do que ele mesmo. Essas informa\u00e7\u00f5es, aliadas a tecnologias de rastreamento visual, DNA, an\u00e1lises de dados emocionais, intelig\u00eancia artificial e realidade aumentada, permitir\u00e3o criar novas formas de personaliza\u00e7\u00e3o e envolvimento de compra, que possibilitar\u00e3o transformar a experi\u00eancia do cliente em uma experi\u00eancia \u00edntima.<\/li>\n<li>Quando a transpar\u00eancia \u00e9 moeda a ser levada a s\u00e9rio, as empresas precisam lembrar que sua cultura e p\u00fablico interno tamb\u00e9m s\u00e3o parte da imagem da marca. Criar ambientes e pol\u00edticas que valorizem os funcion\u00e1rios, incentivando-os a mergulhar nos valores e hist\u00f3ria da marca, e criar la\u00e7os pessoais e verdadeiros com os clientes \u00e9 uma forma de disseminar a cultura da empresa.<\/li>\n<li>Com diversas etapas da jornada de compra cada vez mais automatizadas por algoritmos e rob\u00f4s \u2013 da pesquisa de pre\u00e7os e negocia\u00e7\u00e3o \u00e0 entrega \u2013, os clientes tamb\u00e9m esperam poder terceirizar suas tomadas de decis\u00f5es para marcas que pensam por eles. Servi\u00e7os por assinatura e empresas que solucionam problemas recorrentes do dia a dia estar\u00e3o em crescimento.<\/li>\n<li>Fazer campanhas pontuais para valorizar grupos marginalizados e minorias j\u00e1 n\u00e3o basta para levantar a bandeira da inclus\u00e3o. \u00c9 preciso pensar em como realmente fazer diferen\u00e7a na vida de pessoas de diferentes grupos com necessidades e desejos especiais.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><strong>Fonte:<\/strong> <a href=\"http:\/\/www.angelaklinke.com.br\/\">Angela Klinke Report by Approach<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Por Juliana Bianchi \u00a0 O que vai guiar o consumidor nos pr\u00f3ximos anos? O escrit\u00f3rio de tend\u00eancias\u00a0Trendwatching relacionou cinco pontos que devem estar no radar das marcas para atingir um p\u00fablico cada vez mais em busca de conveni\u00eancia, experi\u00eancia, conex\u00e3o social, autenticidade, status, prop\u00f3sito e relev\u00e2ncia. Os pontos-de-venda dever\u00e3o se tornar onipresentes. E n\u00e3o estamos [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7882,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[134,103],"tags":[871,1710,456,1229,218,1709,1168,451,467,364],"class_list":["post-7880","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comportamento-do-consumidor","category-tendencias","tag-consumidor","tag-conveniencia","tag-experiencia","tag-futuro","tag-gestao","tag-onipresente","tag-personalizacao","tag-tendencias","tag-transparencia","tag-varejo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feninjer.com.br\/?p=7880\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"Por Juliana Bianchi \u00a0 O que vai guiar o consumidor nos pr\u00f3ximos anos? O escrit\u00f3rio de tend\u00eancias\u00a0Trendwatching relacionou cinco pontos que devem estar no radar das marcas para atingir um p\u00fablico cada vez mais em busca de conveni\u00eancia, experi\u00eancia, conex\u00e3o social, autenticidade, status, prop\u00f3sito e relev\u00e2ncia. Os pontos-de-venda dever\u00e3o se tornar onipresentes. E n\u00e3o estamos [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/feninjer.com.br\/?p=7880\" \/>\n<meta property=\"og:site_name\" content=\"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-10T13:18:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/destaque-13.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"586\" \/>\n\t<meta property=\"og:image:height\" content=\"416\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"comandante\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"comandante\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880\"},\"author\":{\"name\":\"comandante\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#\\\/schema\\\/person\\\/91f0190e9d6d36794ccc97cd9b5c85aa\"},\"headline\":\"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo\",\"datePublished\":\"2018-07-10T13:18:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880\"},\"wordCount\":407,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/feninjer.com.br\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/destaque-13.jpg\",\"keywords\":[\"consumidor\",\"conveni\u00eancia\",\"experi\u00eancia\",\"futuro\",\"gest\u00e3o\",\"onipresente\",\"personaliza\u00e7\u00e3o\",\"tend\u00eancias\",\"transpar\u00eancia\",\"varejo\"],\"articleSection\":[\"Comportamento do consumidor\",\"Tend\u00eancias\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/feninjer.com.br\\\/?p=7880#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880\",\"url\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880\",\"name\":\"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/feninjer.com.br\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/destaque-13.jpg\",\"datePublished\":\"2018-07-10T13:18:38+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/feninjer.com.br\\\/?p=7880\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880#primaryimage\",\"url\":\"https:\\\/\\\/feninjer.com.br\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/destaque-13.jpg\",\"contentUrl\":\"https:\\\/\\\/feninjer.com.br\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/destaque-13.jpg\",\"width\":586,\"height\":416},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/?p=7880#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/feninjer.com.br\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#website\",\"url\":\"https:\\\/\\\/feninjer.com.br\\\/\",\"name\":\"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\",\"description\":\"FENINJER+ 2026, a maior feira de joias da Am\u00e9rica Latina est\u00e1 de volta com o melhor do mercado joalheiro. \",\"publisher\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/feninjer.com.br\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#organization\",\"name\":\"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\",\"url\":\"https:\\\/\\\/feninjer.com.br\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/feninjer.com.br\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/cropped-FENINJER.png\",\"contentUrl\":\"https:\\\/\\\/feninjer.com.br\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/cropped-FENINJER.png\",\"width\":1200,\"height\":354,\"caption\":\"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina\"},\"image\":{\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/feninjer.com.br\\\/#\\\/schema\\\/person\\\/91f0190e9d6d36794ccc97cd9b5c85aa\",\"name\":\"comandante\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3790bbeb3ae23d62416d50164c32bb36e52e11f5cd48d7b359d08e1bd6b621df?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3790bbeb3ae23d62416d50164c32bb36e52e11f5cd48d7b359d08e1bd6b621df?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3790bbeb3ae23d62416d50164c32bb36e52e11f5cd48d7b359d08e1bd6b621df?s=96&d=mm&r=g\",\"caption\":\"comandante\"},\"url\":\"https:\\\/\\\/feninjer.com.br\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/feninjer.com.br\/?p=7880","og_locale":"pt_BR","og_type":"article","og_title":"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","og_description":"Por Juliana Bianchi \u00a0 O que vai guiar o consumidor nos pr\u00f3ximos anos? O escrit\u00f3rio de tend\u00eancias\u00a0Trendwatching relacionou cinco pontos que devem estar no radar das marcas para atingir um p\u00fablico cada vez mais em busca de conveni\u00eancia, experi\u00eancia, conex\u00e3o social, autenticidade, status, prop\u00f3sito e relev\u00e2ncia. Os pontos-de-venda dever\u00e3o se tornar onipresentes. E n\u00e3o estamos [&hellip;]","og_url":"https:\/\/feninjer.com.br\/?p=7880","og_site_name":"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","article_published_time":"2018-07-10T13:18:38+00:00","og_image":[{"width":586,"height":416,"url":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/destaque-13.jpg","type":"image\/jpeg"}],"author":"comandante","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"comandante","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/feninjer.com.br\/?p=7880#article","isPartOf":{"@id":"https:\/\/feninjer.com.br\/?p=7880"},"author":{"name":"comandante","@id":"https:\/\/feninjer.com.br\/#\/schema\/person\/91f0190e9d6d36794ccc97cd9b5c85aa"},"headline":"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo","datePublished":"2018-07-10T13:18:38+00:00","mainEntityOfPage":{"@id":"https:\/\/feninjer.com.br\/?p=7880"},"wordCount":407,"commentCount":0,"publisher":{"@id":"https:\/\/feninjer.com.br\/#organization"},"image":{"@id":"https:\/\/feninjer.com.br\/?p=7880#primaryimage"},"thumbnailUrl":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/destaque-13.jpg","keywords":["consumidor","conveni\u00eancia","experi\u00eancia","futuro","gest\u00e3o","onipresente","personaliza\u00e7\u00e3o","tend\u00eancias","transpar\u00eancia","varejo"],"articleSection":["Comportamento do consumidor","Tend\u00eancias"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/feninjer.com.br\/?p=7880#respond"]}]},{"@type":"WebPage","@id":"https:\/\/feninjer.com.br\/?p=7880","url":"https:\/\/feninjer.com.br\/?p=7880","name":"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo - FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","isPartOf":{"@id":"https:\/\/feninjer.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/feninjer.com.br\/?p=7880#primaryimage"},"image":{"@id":"https:\/\/feninjer.com.br\/?p=7880#primaryimage"},"thumbnailUrl":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/destaque-13.jpg","datePublished":"2018-07-10T13:18:38+00:00","breadcrumb":{"@id":"https:\/\/feninjer.com.br\/?p=7880#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/feninjer.com.br\/?p=7880"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/feninjer.com.br\/?p=7880#primaryimage","url":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/destaque-13.jpg","contentUrl":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2018\/07\/destaque-13.jpg","width":586,"height":416},{"@type":"BreadcrumbList","@id":"https:\/\/feninjer.com.br\/?p=7880#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/feninjer.com.br\/"},{"@type":"ListItem","position":2,"name":"Lojas onipresentes e marcas que pensam pelo consumidor s\u00e3o tend\u00eancias no varejo"}]},{"@type":"WebSite","@id":"https:\/\/feninjer.com.br\/#website","url":"https:\/\/feninjer.com.br\/","name":"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","description":"FENINJER+ 2026, a maior feira de joias da Am\u00e9rica Latina est\u00e1 de volta com o melhor do mercado joalheiro. ","publisher":{"@id":"https:\/\/feninjer.com.br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/feninjer.com.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/feninjer.com.br\/#organization","name":"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina","url":"https:\/\/feninjer.com.br\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/feninjer.com.br\/#\/schema\/logo\/image\/","url":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2023\/11\/cropped-FENINJER.png","contentUrl":"https:\/\/feninjer.com.br\/wp-content\/uploads\/2023\/11\/cropped-FENINJER.png","width":1200,"height":354,"caption":"FENINJER+ 2026 | A Maior Feira de Joias da Am\u00e9rica Latina"},"image":{"@id":"https:\/\/feninjer.com.br\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/feninjer.com.br\/#\/schema\/person\/91f0190e9d6d36794ccc97cd9b5c85aa","name":"comandante","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/3790bbeb3ae23d62416d50164c32bb36e52e11f5cd48d7b359d08e1bd6b621df?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3790bbeb3ae23d62416d50164c32bb36e52e11f5cd48d7b359d08e1bd6b621df?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3790bbeb3ae23d62416d50164c32bb36e52e11f5cd48d7b359d08e1bd6b621df?s=96&d=mm&r=g","caption":"comandante"},"url":"https:\/\/feninjer.com.br\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/feninjer.com.br\/index.php?rest_route=\/wp\/v2\/posts\/7880","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/feninjer.com.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/feninjer.com.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/feninjer.com.br\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/feninjer.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7880"}],"version-history":[{"count":0,"href":"https:\/\/feninjer.com.br\/index.php?rest_route=\/wp\/v2\/posts\/7880\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/feninjer.com.br\/index.php?rest_route=\/wp\/v2\/media\/7882"}],"wp:attachment":[{"href":"https:\/\/feninjer.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7880"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/feninjer.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7880"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/feninjer.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7880"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}